As Social Marketing Director for Porter Research and Billian’s HealthDATA, Jennifer Dennard, aka @SmyrnaGirl, oversees marketing strategy for each business, concentrating particularly on B2B social networking via Twitter, Facebook and LinkedIn. In addition to traditional marketing duties that include managing relationships with company partners, and print and online healthcare publications, Jennifer also oversees editorial development and distribution of the companies’ joint e-newsletter, The Healthcare Intelligence Hub.

In her spare time, Jennifer works to raise awareness of Georgia-based healthcare IT initiatives. She is a board member of the Technology Association of Georgia’s Health Society, and manages its social marketing activities. She also heads the Health IT Leadership Summit Marketing Committee, which works to increase awareness of the annual, Atlanta-based event.

Jennifer is also a regular contributor to several healthcare IT-related publications and blogs, including: the Atlanta Journal-Constitution’s Healthflock blog, EMRandEHR.com, and Healthcare Technology Online.

She is also a proponent of #HITchicks everywhere, and often writes and tweets about the challenges faced by women in technology, particularly working moms.