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Monday, September 16 • 2:00pm - 3:00pm
Scaling Customer Service: Best Practices in Online Customer Care & Self-Care Communities

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Your Customers are looking to your company to treat them right and if not they will destroy your brand. Just ask companies like British Airways, United, Comcast and Dell. Many companies have responded to these complaints by building communities or creating a social servicing team but Customers have not responded the way you thought. The fact is the Customer has their priorities and they may not match yours. It is time to change the model and we will do just that! Whether you are a marketing, communications or Customer experience professional, this is the discussion for you! Together we will lead our companies to win the hearts and minds of our Customers, and they will be the ones to take our message to the world!

avatar for Frank Eliason

Frank Eliason

Director of Global Social Media at Citi, Citi
Frank Eliason has been described as the “most famous customer service manager in the U.S., possibly the world.” By expanding the reach of customer service via social media, and taking the simple approach of asking "Can we help?” he repositioned the relationship between Comcast... Read More →

Audience Moderator
avatar for Denise Holt

Denise Holt

CMO & Co-Founder, GratZeez, Inc.
CMO & Co-Founder, GratZeez, Inc. & CEO & Founder, Collaborative IQ, Inc., Host of the Collaborative IQ PodcastSerial Entrepreneur since age 23, co-founding and operating businesses ranging from local service companies, to a design showroom, global commercial imports, to digital media... Read More →

Monday September 16, 2013 2:00pm - 3:00pm EDT
Industry 4
  Community and Customers
  • Hashtag #ssueliason

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