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Monday, September 16 • 10:30am - 11:30am
Engaging with Millennials

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Councilman Kwanza Hall is one of the new innovators making social media a fundamental part of his role as a public official.  This session will discuss how his use of social tools is helping him to engage and understand the needs of an important part of his constituency that is helping to shape the future of Atlanta - the Millennial Generation.  Using technology like never before to voice their cares and concerns on almost every topic, this generation of digital natives is lives and operates differently than any other generation coming before them.  Councilman Hall will share how he goes about using the latest technologies in order to build meaningful relationships with millennials in order to represent them to the best of his ability.

Moderators
avatar for Brent Leary

Brent Leary

Partner, CRM Essentials, LLC
Brent Leary is cofounder and partner of CRM Essentials, a CRM consultancy focused on small and midsize enterprises. In 2009 he coauthored Barack 2.0: Social Media Lessons for Business. He is in the process of writing his next book, The Amazon Effect: How a New Customer Culture is Creating Crazy New Business Opportunities and Killing Companies That Won't Adapt, due out in early 2015. Leary writes regularly for America Express OPEN, CRM magazine... Read More →

Speakers
avatar for Kwanza Hall

Kwanza Hall

Councilmember, Atlanta City Council
Kwanza Hall represents 13 neighborhoods that are the heart and soul of intown Atlanta. His constituents are the most diverse in the city, from millenials, creatives, and Fortune 500 C-level executives to families who live in a corridor with the highest concentration of poverty in the southeastern U.S. Kwanza is in his second term on the Atlanta City Council. He chairs the Council's international relations committee. Before his election in 2005... Read More →

Audience Moderator
avatar for Denise Holt

Denise Holt

CMO & Co-Founder, GratZeez, Inc.
CMO & Co-Founder, GratZeez, Inc. & CEO & Founder, Collaborative IQ, Inc., Host of the Collaborative IQ Podcast | | Serial Entrepreneur since age 23, co-founding and operating businesses ranging from local service companies, to a design showroom, global commercial imports, to digital media, mobile gaming & social business consulting. | | An industry thought leader in social business strategy & social intelligence solutions... Read More →


Monday September 16, 2013 10:30am - 11:30am
Industry 4
  • Hashtag #ssumillenials

Attendees (23)